Understanding Isopropyl Alcohol in Beauty Products

Let's have a quick chat about a not-so-friendly ingredient that deserves our full attention: Isopropyl Alcohol. It's found in some skincare and haircare products, but its use on the skin and scalp may come at a cost, disrupting our skin's and hair's natural balance and causing increased sensitivity, dryness, and potential damage.


Isopropyl Alcohol, also known as rubbing alcohol, is a prevalent ingredient in many skincare and haircare products. Its purpose? To help these products dry quickly and leave a matte finish. Sounds practical, right?

Our skin and scalp have natural barriers, which are their defense mechanisms against environmental stressors, microbes, and moisture loss. This protective layer is vital for maintaining healthy, vibrant skin and luscious hair.


When applied to the skin and scalp, it can disrupt this harmonious balance. Isopropyl Alcohol is known to strip away natural oils, leaving your skin and scalp vulnerable to dryness and sensitivity. Think of it as breaking down the walls of your skin's and scalp's fortresses, making them more susceptible to irritants and moisture loss.

The consequences on your hair and scalp? Increased dryness and potential damage. Dry, flaky scalp and brittle, lackluster hair can be the result of using haircare products containing Isopropyl Alcohol. If your haircare routine includes products with this ingredient, it might be time to reconsider.


To protect and nurture our skin, scalp, and hair, we must be discerning consumers. Opt for skincare and haircare products that are free from Isopropyl Alcohol and instead contain gentle, nourishing ingredients. Look for hair care products that contain natural ingredients like aloe vera, hyaluronic acid, and natural oils, which can hydrate and soothe your skin and hair without compromising their natural barriers.


All of Nae Nae's Naturals products, from shampoos to conditioners and moisturizers, are Isopropyl Alcohol free and vegan friendly. Even better, our flagship product the Hair Boost is Handmade with 19 all natural essential oils and butters.


Isopropyl Alcohol, while commonly found in skincare and haircare products, may disrupt our skin's, scalp's, and hair's natural barriers, leading to increased sensitivity, dryness, and potential damage. Our skin and hair deserve the best care possible, so let's make informed choices, embrace products that prioritize their health, and maintain the radiant, beautiful skin and luscious hair we deserve.


Remember, your hair deserves the best care possible, and that includes using products that prioritize your well-being.

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February 02, 2024

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[Step 4] Deep Conditioning Hair Mask: REPAIR
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Have always loved your products!

I started using your products about four years ago, my hair grew like crazy. I had to keep coloring it to keep the gray out, but decided to go Natural, my gray came in beautifully, and my hair is still growing. Thank you Nae Nae.

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[Step 6] Hair & Scalp Salve: HAIR BOOST 9oz Legacy Jar (Limited Edition)
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Amazing Hair Boost!!!!!

Hair Boost cream or serum. It's doesn't matter which one you select they both work great. I've been using Hair Boost since losing my hair to chemo/radiation in 2020 and it has done wonders for me. I recommend it to everyone!!! Thx Donya D

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Hi Boost Beautie Donya, You are one of My Favorite customers. I am so blessed everytime I see you updated photo, they keep me motivated to continue this brand and continue to find natural healthy solutions for our women. God Bless You & Your family

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[Step 6] Hair & Scalp Salve: HAIR BOOST 4oz
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I absolutely love this product. Would like to see the bigger size again because this stuff is great for me and my daughter.

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[Step 6] Hair & Scalp Salve: HAIR BOOST 4oz
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I normally wear my hair in the two strands twist without or without hair added. My edges became so thin, my hair would tangle so much be so hard to untangle and I have tried many hair products to make my hair nice. I want it beautiful.

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